CollegeFootballDigestfrom CooperSearch

Louisville football money

In 2024-25, Louisville football brought in $33.1 million and spent $30.7 million, the 65th-most revenue of 124 FBS programs. That’s $3.4 million for each of its 9 wins. 120 players were on the roster, with 15 assistant coaches.

Revenue and expenses

2012: revenue $28.1 million2012: expenses $23.2 million’122013: revenue $26.5 million2013: expenses $21.6 million2014: revenue $36.4 million2014: expenses $18.7 million’142015: revenue $40.6 million2015: expenses $23.4 million2016: revenue $42.1 million2016: expenses $25.2 million’162017: revenue $43.6 million2017: expenses $26.9 million2018: revenue $47.3 million2018: expenses $44.1 million’182019: revenue $48.9 million2019: expenses $26.7 million2020: revenue $23.1 million2020: expenses $23.1 million’202021: revenue $35.0 million2021: expenses $35.0 million2022: revenue $56.6 million2022: expenses $33.2 million’222023: revenue $37.7 million2023: expenses $37.7 million2024: revenue $33.1 million2024: expenses $30.7 million’24

Revenue Expenses (top: $56.6M)

Beside the Atlantic Coast Conference, 2024-25

16th of 16 in revenue
  1. Miami$99.9M / $88.1M
  2. Clemson$86.9M / $81.1M
  3. Florida State$83.5M / $83.3M
  4. Virginia Tech$79.7M / $37.8M
  5. Georgia Tech$70.5M / $42.7M
  6. NC State$69.8M / $40.5M
  7. Duke$67.4M / $47.4M
  8. Syracuse$64.6M / $42.1M
  9. California$64.0M / $46.7M
  10. North Carolina$63.3M / $49.1M
  11. Virginia$51.4M / $33.6M
  12. Boston College$47.5M / $41.2M
  13. SMU$45.3M / $45.3M
  14. Wake Forest$39.4M / $39.4M
  15. Stanford$36.0M / $36.0M
  16. Louisville$33.1M / $30.7M

Each member’s football revenue (the thick bar) and expenses (the thin one under it) that year, as the schools reported them; schools count revenue differently.

Against the ACC

revenue, 2012-13 to 2024-25

  1. Miami

    $99.9M in 24–⁠25

  2. Clemson

    $86.9M in 24–⁠25

  3. Florida State

    $83.5M in 24–⁠25

  4. Virginia Tech

    $79.7M in 24–⁠25

  5. Georgia Tech

    $70.5M in 24–⁠25

  6. NC State

    $69.8M in 24–⁠25

  7. Duke

    $67.4M in 24–⁠25

  8. Syracuse

    $64.6M in 24–⁠25

  9. California

    $64.0M in 24–⁠25

  10. North Carolina

    $63.3M in 24–⁠25

  11. Virginia

    $51.4M in 24–⁠25

  12. Boston College

    $47.5M in 24–⁠25

  13. SMU

    $45.3M in 24–⁠25

  14. Wake Forest

    $39.4M in 24–⁠25

  15. Stanford

    $36.0M in 24–⁠25

  16. Louisville

    $33.1M in 24–⁠25

Each program’s football revenue by season, as each school reports it (EADA), on one scale (top: $99.9M), for the programs in the ACC this season, most revenue first; Louisville in its color.

By season

SeasonRevenueExpensesRecordSpent a winRankRosterAssistants
2024-25$33.1M$30.7M9–⁠4$3.4M65 of 12412015
2023-24$37.7M$37.7M10–⁠4$3.8M60 of 12511510
2022-23$56.6M$33.2M8–⁠5$4.2M41 of 12312010
2021-22$35.0M$35.0M6–⁠7$5.8M59 of 12211510
2020-21$23.1M$23.1M4–⁠7$5.8M58 of 12012410
2019-20$48.9M$26.7M8–⁠5$3.3M40 of 12311610
2018-19$47.3M$44.1M2–⁠10$22.0M38 of 12312010
2017-18$43.6M$26.9M8–⁠5$3.4M42 of 12310210
2016-17$42.1M$25.2M9–⁠4$2.8M41 of 1211219
2015-16$40.6M$23.4M8–⁠5$2.9M38 of 1221199
2014-15$36.4M$18.7M9–⁠4$2.1M40 of 1221229
2013-14$26.5M$21.6M12–⁠1$1.8M54 of 1221229
2012-13$28.1M$23.2M11–⁠2$2.1M48 of 11912313

As University of Louisville reports them to the US Department of Education under the Equity in Athletics Disclosure Act (ope.ed.gov/athletics). Schools count revenue differently (some include institutional support), so compare with care. “Spent a win” is the year’s football expenses over that season’s wins. Rank is football revenue among programs in the same division that season. Browse every school’s in the data.