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South Alabama football money

In 2024-25, South Alabama football brought in $13.5 million and spent $13.9 million, the 97th-most revenue of 124 FBS programs. That’s $2.0 million for each of its 7 wins. 122 players were on the roster, with 13 assistant coaches.

Revenue and expenses

2012: revenue $5.8 million2012: expenses $5.5 million’122013: revenue $7.2 million2013: expenses $7.5 million2014: revenue $8.5 million2014: expenses $8.4 million’142015: revenue $9.1 million2015: expenses $9.4 million2016: revenue $9.0 million2016: expenses $9.3 million’162017: revenue $10.6 million2017: expenses $10.9 million2018: revenue $9.8 million2018: expenses $10.1 million’182019: revenue $8.8 million2019: expenses $9.0 million2020: revenue $11.2 million2020: expenses $11.3 million’202021: revenue $10.6 million2021: expenses $10.6 million2022: revenue $12.7 million2022: expenses $12.7 million’222023: revenue $14.3 million2023: expenses $14.5 million2024: revenue $13.5 million2024: expenses $13.9 million’24

Revenue Expenses (top: $14.5M)

Beside the Sun Belt Conference, 2024-25

7th of 14 in revenue
  1. Texas State$21.6M / $21.6M
  2. Coastal Carolina$17.1M / $17.1M
  3. James Madison$16.9M / $16.9M
  4. Louisiana$14.8M / $14.8M
  5. Old Dominion$14.8M / $14.8M
  6. Marshall$13.6M / $13.6M
  7. South Alabama$13.5M / $13.9M
  8. App State$13.3M / $13.3M
  9. Troy$12.6M / $10.3M
  10. Georgia State$12.3M / $12.3M
  11. Arkansas State$11.5M / $11.5M
  12. Georgia Southern$11.2M / $11.2M
  13. Southern Miss$11.0M / $11.0M
  14. UL Monroe$7.8M / $7.8M

Each member’s football revenue (the thick bar) and expenses (the thin one under it) that year, as the schools reported them; schools count revenue differently.

Against the Sun Belt

revenue, 2012-13 to 2024-25

  1. Coastal Carolina

    $17.1M in 24–⁠25

  2. James Madison

    $16.9M in 24–⁠25

  3. Louisiana

    $14.8M in 24–⁠25

  4. Old Dominion

    $14.8M in 24–⁠25

  5. Marshall

    $13.6M in 24–⁠25

  6. South Alabama

    $13.5M in 24–⁠25

  7. App State

    $13.3M in 24–⁠25

  8. Troy

    $12.6M in 24–⁠25

  9. Georgia State

    $12.3M in 24–⁠25

  10. Arkansas State

    $11.5M in 24–⁠25

  11. Georgia Southern

    $11.2M in 24–⁠25

  12. Louisiana Tech

    $11.1M in 24–⁠25

  13. Southern Miss

    $11.0M in 24–⁠25

  14. UL Monroe

    $7.8M in 24–⁠25

Each program’s football revenue by season, as each school reports it (EADA), on one scale (top: $17.3M), for the programs in the Sun Belt this season, most revenue first; South Alabama in its color.

By season

SeasonRevenueExpensesRecordSpent a winRankRosterAssistants
2024-25$13.5M$13.9M7–⁠6$2.0M97 of 12412213
2023-24$14.3M$14.5M7–⁠6$2.1M92 of 12512213
2022-23$12.7M$12.7M10–⁠3$1.3M97 of 12311114
2021-22$10.6M$10.6M5–⁠7$2.1M98 of 12211814
2020-21$11.2M$11.3M4–⁠7$2.8M82 of 12011814
2019-20$8.8M$9.0M2–⁠10$4.5M110 of 12311714
2018-19$9.8M$10.1M3–⁠9$3.4M98 of 12311714
2017-18$10.6M$10.9M4–⁠8$2.7M89 of 12311614
2016-17$9.0M$9.3M6–⁠7$1.6M95 of 12112613
2015-16$9.1M$9.4M5–⁠7$1.9M93 of 12212113
2014-15$8.5M$8.4M6–⁠7$1.4M88 of 12213313
2013-14$7.2M$7.5M6–⁠6$1.2M99 of 12212513
2012-13$5.8M$5.5M2–⁠11$2.7M112 of 11913113

As University of South Alabama reports them to the US Department of Education under the Equity in Athletics Disclosure Act (ope.ed.gov/athletics). Schools count revenue differently (some include institutional support), so compare with care. “Spent a win” is the year’s football expenses over that season’s wins. Rank is football revenue among programs in the same division that season. Browse every school’s in the data.